Toy safety standards and parents guide

Your child's safety comes first. Learn everything about safety standards, certifications and how to recognise safe toys.

Toy Safety

Understanding Safety Standards

What the key certifications mean

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CE Marking

Mandatory for all toys in the EU. Indicates the product meets European safety, health and environmental requirements.

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EN 71 Standard

The European toy standard specifying mechanical, physical, chemical and fire safety requirements for toys.

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Age Warnings

The "0-3" symbol with a line through it means not suitable for children under 3 years, often due to small parts.

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Traceability

EU legislation requires toys to be traceable to the manufacturer. Always check that contact details are present.

Safety by Age

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0-12 Months

Avoid small parts, cords longer than 22cm, and sharp edges. All materials must be saliva-resistant and non-toxic. Choose toys without removable batteries.

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1-3 Years

Small parts remain dangerous. Look for sturdy construction that survives rough play. Magnets and button batteries are serious choking hazards.

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3-5 Years

Children can handle more complex toys, but supervision remains important. Watch for sharp points with craft supplies and safe paint/clay.

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6+ Years

More advanced toys are permitted, but electric toys and science kits require adult supervision. Always read the instructions.

Your Complete Guide to Toy Safety

As a parent, you want to be certain that the toys your child plays with are completely safe. The European Union has strict rules for toy safety, but it helps to understand what these mean and what to look for when buying toys.

The CE Marking: What It Does and Doesn't Mean

The CE marking is not a quality mark but a declaration by the manufacturer that the product complies with all relevant EU directives. While this guarantees a basic level of safety, it doesn't replace the need for parental supervision and common sense. Be alert to counterfeit CE markings on products from unknown sellers.

Small Parts: The Biggest Risk

Choking on small parts is the most common toy-related injury in young children. The rule of thumb: if a part fits through a toilet roll tube, it's too small for children under 3. This also applies to parts that can come loose through normal use or misuse.

Material Safety

Modern EU regulations strictly limit the use of harmful substances in toys. Phthalates, lead and other toxic substances are banned or strictly regulated. However, we advise caution with toys from unknown sources or outside the EU, where these standards may not apply.

Buying Online: Extra Vigilance

When buying online, especially from marketplaces with third-party sellers, extra caution is needed. Check whether the seller is based within the EU, whether a CE marking is present, and read reviews about product quality and safety. When in doubt, buy from reputable retailers.

What To Do With Unsafe Toys

Have you bought unsafe toys? Report this to your local consumer protection authority. Stop using immediately and keep the product as evidence. Your report can prevent other children from being injured.

Safety Tested Toys

All our recommended toys meet strict safety standards.